The bloody visual depicts scenes of violence
The Compton rapper has shared the bloody visual for Element today (27 June). The Jonas Lindstroem and Little Homie-directed video – the latter being one of Lamar’s aliases – portrays scenes of burning houses, young boys being taught to fight, men covered in blood, Kendrick punching a man and later falling from a tall building. Contrasted against the violence are clips of nuns in white attire.
The video follows up from DNA and Humble – all three tracks are from the 2017 album Damn. Watch the video in the player above and read about Kendrick’s connection with kung-fu and hip-hop.