Wu-Lu explores life in South in this new video

© Annie Tobin

The south London producer and multi-instrumentalist’s new visual premieres today on Crack Magazine.

South London’s Wu-Lu, aka Miles Romans-Hopcraft, has dropped a new track and accompanying music video. Entitled South, the video features fellow Londoner Lex Amor. Thematically, it explores topics such as inner-city life, growing up in the UK capital and observing areas, people and places shift and change.

“It’s a feeling that your area is losing all the things that make it what it is: the smell, the look, the taste, and most importantly, the people,” Wu-Lu said on the video. “Once someone gets a whiff of money then things start to change. But big changes bring unrealistic outcomes for those who can’t afford the new way of living.” 

Sonically, South stems from the same hybrid melting-pot that Wu-Lu’s been incorporating into his ever-evolving sound. He’s previously put this signature style to good use by working with the likes of Poppy Ajudha, Ego Ella May and Nubya Garcia, plus his collective Touching Bass. Though, while he’s previously focused on funkier, jazzier and more lo-fi sonics, South sees him bring in stylings from scenes like underground punk even further into his hip-hop-indebted sound.

The South music video was directed by Denisha Anderson and shot in south London. It veers from trippy and saturated visuals to black and white imagery. Clips and stills of Black Lives Matter demonstrations are featured throughout.

“I wanted the visual to represent chaos and passion in a way that people can understand that it can be used for good, and a way to express how a lot of us are really feeling,” Wu-Lu tells Crack over email. “Be it in an extroverted or introverted way, ultimately there is frustration amongst us all and not just because of the current climate. I wanted the music and the visual to represent a voice of the under represented.”

“With all these thoughts in my head I had to work with someone that I trust to see things the way I contextualise them, so I worked with my best friend director Denisha Anderson to bring my music to life.”

South is out via now Ra-Ra Rok Records. Pick up the single here and check out the video below.