“Love, devotion, loss, and resolve”: Director Noah Dillon breaks down the visuals for Rosalía’s new Sauvignon Blanc video

The artist behind Rosalía’s LUX artwork recalls their immediate creative connection rooted in shared musical, religious and cinematic influences, and how those motifs surface symbolically in Sauvignon Blanc.

The first hints of Rosalía’s new era emerged through carefully placed visual cues – from staged images of the artist studying classical sheet music in a Paris café, to her halo-like golden hair and a shift towards draped fabrics and clerical silhouettes across public appearances and social media. When the official LUX artwork arrived in October, it marked a clear departure from the maximalist, mixed-media world of Motomami, moving instead toward a nature-rooted palette and clear religious undertones, with styling and posing that suggested devotion and restraint.

The album cover was created by music and visual artist Noah Dillon, known for work with artists including 2hollis and as a founding member and frontman of LA duo The Hellp. For the physical release, he produced more than 60 additional images, building a cohesive visual world defined by raw landscapes, recurring silhouettes, white garments, and suggestions of rebirth and the supernatural.

Now, he’s returned to direct the desert-set video for new single Sauvignon Blanc, a track partly inspired by Santa Teresa de Jesús – the 16th-century Spanish nun and writer who renounced wealth and material objects in pursuit of spiritual purification.

As the official release notes explain: “Through Sauvignon Blanc, Rosalía explores the idea of releasing material things in favour of deeper, more meaningful connection – where emotional and spiritual intimacy become the true currency.”

“The visual mirrors this sentiment: stripped back, raw and set against a sparse desert backdrop, all while we witness Rosalía’s quiet love story with an invisible partner.”

Here, Dillon shares how their creative partnership began and decodes the visual language shaping LUX and Sauvignon Blanc.

When did you first connect with Rosalía for this project?

A meeting was set for a restaurant in LA. I thought I was meeting with her team, or “suits”, but instead it was Rosalía and her creative director, her sister Pili. After a short conversation, we realised the details of our interests were mysteriously aligned – music, religion, and films.

What were some of the key motifs for the video and artwork?

Aloneness. A journey of love, devotion, loss and resolve executed in a very simple way.

Photographically, I wanted to reflect Rosalía as the artist I knew her as, but imbue a vision of what I thought this next era could look like. I have historically been very inspired by Catholicism, and experienced my own journey with the religion. I understand it as an ideology, a faith, a dogma, and, at times, a non-believer. I felt a kinship with the saints who inspired LUX from the inception. It was all quite natural.

Concerning the video, I wanted the visual to mirror the energy of the song, never outshining or dwindling next to the music. Restraint.

In the parts of the video where she is being moved and carried, it feels supernatural – what was your intention for those moments? Did you reference specific movement styles, choreography, or cinematic influences?

There were no references, but I wanted to ensure that the movement felt natural – an invisible love carrying her across the landscape.

There’s recurring imagery of Rosalía on the ground in both your images for the record and this video. Was that symbolic, compositional, or both?

I incorporated it as a version of religious prostration.

The dark car is portrayed as an ominous presence that we eventually see burning in flames – what does it represent symbolically?

The journey.

The act of watching a fire burning also recurs across the visuals. What drew you to that element and imagery?

The burning bush. Pentecost. Fire of Zoroastrianism. The idea that fire is purifying through judgment. A new beginning through the ashes of understanding.

Did you think of Rosalía as playing a character in this video, or as an extension of herself?

I thought of her as embodying the version of herself she expresses in the song.

Are there any references across the project you feel people haven’t picked up on yet?

I prefer to let them remain silent. I like the interpretations that may not even be intended.